19 Crimes is defiant by nature, bold in character, and always uncompromising. We are proud to partner with entertainment icon, Snoop Dogg, who embodies all these qualities, and more, through hard work and perseverance. Snoop Dogg is a culture creator, innovator, and a leader in pop culture.

19 Crimes is a brand that was built on authentic stories of rebellion, defiance, loyalty and perseverance. In 1788, banishment to Australia from the UK became the punishment of choice. If you broke any one of the 19 Crimes, you sailed on a harrowing journey where months later your fate awaited. Times were tough but these individuals were tougher and they overcame adversity and insurmountable odds to ultimately claim redemption.